Search engine optimization doesn’t cost, but not paying attention to search engine
optimization costs you plenty. The following are tips, techniques, and the tools you need to create a search engine friendly website or blog. SEO (Search Engine Optimization) is the technique of fixing code, writing keywords, and making your site an open door to search engines to come in and explore.
If you are not familiar with SEO and search engine page ranking, then check out my article on How Google Ranks Websites for a better understanding of how search engines work and how they evaluate your site. And for more information on how a search engine gathers information from your blog, read How Search Engines See, Search, and Visit Your Website.
Why Pay For Search Engine Optimization?
I originally wrote this article as a rant against site and articles like Webmaster 911 offers “Do It Yourself Search Engine Optimization” which offers search engine optimization resources for a fee. If you have money falling out of your pockets, then these are some good recommendations. If you are like me, and money is scarce to be found, I wanted to show you how to really do this in a “do-it-yourself” fashion for free. That’s right. FREE.
I also was inspired to rant about “professional web designers” who use tables and 10 year old technology in their web page designs. If you have a website that promotes, educates, or offers tips and techniques for web page design and layout or even web hosting, MAKE YOUR DAMN WEBSITE MEET WEB STANDARDS!!! Is this too much to ask? Practice what you preach. If you want to hire a professional web designer, hire one who is depending upon your job to pay their mortgage, not a friend or buddy who designed a couple of websites. Make sure they have training and years of experience in web standards, design practices, advertising, marketing, and search engine optimization.
Until you have the money for such services, I wrote this real “Do It Yourself”, totally free, search engine optimization guide. Enjoy!
The free SEO techniques I’m going to talk about are:
Website/Blog Optimization
Optimize your code
Develop strong intrasite links
Write with strong keyword usage
Use categories and tags
Use ping services
Blog Promotion
Submit via pings
Submit to search engines and directories
Become active and visible
Build incoming links and reputation
Track SEO Efforts and Results
Understand visitor and traffic statistics
Analyze visitor length of stay
Analyze referers
Analyze search keywords
Analyze most popular posts
Check your PageRank
Compare the Competitors
Study your competitors
Check who is linking to your competitors
Learn from their techniques and content
Website Health and Fitness
Develop strong annual site maintenance plans
Check code, dead end links, and other site maintenance on a regular schedule
optimization costs you plenty. The following are tips, techniques, and the tools you need to create a search engine friendly website or blog. SEO (Search Engine Optimization) is the technique of fixing code, writing keywords, and making your site an open door to search engines to come in and explore.If you are not familiar with SEO and search engine page ranking, then check out my article on How Google Ranks Websites for a better understanding of how search engines work and how they evaluate your site. And for more information on how a search engine gathers information from your blog, read How Search Engines See, Search, and Visit Your Website.
Why Pay For Search Engine Optimization?
I originally wrote this article as a rant against site and articles like Webmaster 911 offers “Do It Yourself Search Engine Optimization” which offers search engine optimization resources for a fee. If you have money falling out of your pockets, then these are some good recommendations. If you are like me, and money is scarce to be found, I wanted to show you how to really do this in a “do-it-yourself” fashion for free. That’s right. FREE.
I also was inspired to rant about “professional web designers” who use tables and 10 year old technology in their web page designs. If you have a website that promotes, educates, or offers tips and techniques for web page design and layout or even web hosting, MAKE YOUR DAMN WEBSITE MEET WEB STANDARDS!!! Is this too much to ask? Practice what you preach. If you want to hire a professional web designer, hire one who is depending upon your job to pay their mortgage, not a friend or buddy who designed a couple of websites. Make sure they have training and years of experience in web standards, design practices, advertising, marketing, and search engine optimization.
Until you have the money for such services, I wrote this real “Do It Yourself”, totally free, search engine optimization guide. Enjoy!
The free SEO techniques I’m going to talk about are:
Website/Blog Optimization
Optimize your code
Develop strong intrasite links
Write with strong keyword usage
Use categories and tags
Use ping services
Blog Promotion
Submit via pings
Submit to search engines and directories
Become active and visible
Build incoming links and reputation
Track SEO Efforts and Results
Understand visitor and traffic statistics
Analyze visitor length of stay
Analyze referers
Analyze search keywords
Analyze most popular posts
Check your PageRank
Compare the Competitors
Study your competitors
Check who is linking to your competitors
Learn from their techniques and content
Website Health and Fitness
Develop strong annual site maintenance plans
Check code, dead end links, and other site maintenance on a regular schedule
source:http://lorelle.wordpress.com/